Genius Sleep Aid Review – Non-Habit Forming Sleep Optimization

This review is medically reviewed or fact checked to ensure factually accurate information.

With strict editorial sourcing guidelines, we only link to reputable media sites, academic research institutions and, when research is available, medically peer-reviewed studies. Note that an extensive list with all used Sources is available at the end of the review.

The information in our reviews is NOT intended to replace a one-on-one relationship with a qualified health care professional and is not intended as medical advice.

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Genius Sleep Aid is a nootropic blend promoted to support a better, more restful sleep. These “smart sleeping pills” are formulated to naturally decrease stress and anxiety while also lessening adrenal fatigue. 

Despite the fact this sleep supplement is relatively new on the market (it was released in 2017), Genius Sleep Aid has quickly become one of the most popular and recommended sleep aids in the United States. 

Can this basic formula deliver on its promises? Read our in-depth review below and find out more about its core ingredients, potential side effects & warnings, claimed benefits, and who this supplement is for.


Genius Sleep Aid’s formulation is more straightforward for a nootropic blend than most: non-essential amino acids L-Glycine and L-Theanine, alkaloid Rutaecarpine, the hormone melatonin, and Vitamin B8 (Inositol).

The fact that this is a relatively simple formula targeted at providing definite benefits is something we like. In fact, this is the approach preferred by The Genius Brand. They offer an extensive line of nootropics, each specially tailored to provide specific benefits.

According to The Genius Brand official website, this sleep aid supplement is designed to do three things: help you fall asleep faster, improve sleep quality, and help you wake up rested and more energetic. Furthermore, they claim to also provide adrenal support. The limited amount of Melatonin added to the formulation helps keep this supplement non-habit-forming.

Everything About The Genius Brand

Genius Sleep Aid supplement is made by the US company The Genius Brand. The business is headquartered in Auburn, Washington. The Genius Brand was established in 2015, and it comprises a small team of health experts and enthusiasts. 

The official website is packed with useful information; it’s beautifully designed and user friendly. The company is also extremely active on different social networks where team members interact with customers answering questions and giving useful insights on their supplements.

Besides Genius Sleep Aid, The Genius Brand company also produces several other popular dietary supplements such as Genius Joy, Genius Mindfulness, Genius BCAA, Genius Muscle, or Genius Pre.

Another exciting thing we’ve noticed is the “special offer,” called the “Genius Promise.” According to this, all ingredients used by The Genius Brand to produce dietary supplements are high-quality, clinically tested, and backed by science. Plus, anyone unsatisfied with their purchase will receive a full refund/exchange the product within 30 days. No questions asked.

Basically, the “Genius Promise” is an extended warranty that, on top of the standard “Money back guarantee,” it also warranties the use of premium, tested, and proven ingredients. An ingenious approach if you ask us.

How to contact The Genius Brand company:

  • Address: 2204 McFarland 400 Blvd, Alpharetta, GA 30004, United States
  • Phone: 1-888-498-9544
  • Website:

Genius Sleep Aid Ingredients

Genius Sleep Aid contains the following active ingredients per serving (2 veggie capsules):

  • L-Glycine 1 g
  • L-Theanine (as TheaCalm from Camellia sinensis leaf extract) 100 mg
  • Rutaecarpine (Evodia Rutaecarpa fruit powder) 100 mg
  • Inositol 100 mg
  • Melatonin 0.5 mg

Inactive ingredients include hypromellose (vegetable capsule), organic rice hulls, and ascorbyl (Vitamin C) palmitate. 

As you can see, there are certainly a few ingredients that make this a useful sleep aid – Melatonin, L-Theanine, and L-Glycine. 

Melatonin is predominant in most sleep aids, like Alteril and Nuvana Shut Eye. L-Theanine, on the other hand, can be found in popular sleep supplements like Luna Gentle Sleep Aid. 

Other ingredients, such as Inositol and Rutaecarpine, are less prevalent in sleep aids and more common in nootropics.

Non-Habit Forming Sleep Optimization

L-Theanine is an amino acid typically found in tea. L-Theanine is known for enhancing both mood and focus. It works by increasing dopamine and serotonin levels in the brain, reducing stress and anxiety, and helping people stay focused on tasks. 

Most users don’t know that L-Theanine has also been linked to many other health benefits, including weight loss/management, lower blood pressure, immune system support, and even enhancing the benefits of some cancer medications.

L-Glycine is an amino acid regularly found in sleep aids. Similarly to L-Theanine, this will also improve your mood and promote a better sleep cycle by stimulating the body to produce serotonin. L-Glycine is naturally produced by the body, but it can also be obtained from protein-rich foods (lean meats, poultry, fish, seafood, eggs, and dairy products).

L-Glycine is also used to protect against heart disease, muscle loss and reduce liver damage induced by alcohol consumption. 

Inositol is produced in the body, depending on the carbohydrates you eat. However, it can also be obtained from nuts, fruits, grains, and beans. 

Despite being referred to as Vitamin B8, Inositol is acknowledged as a sugar and not a vitamin.

Inositol is used in a wide range of dietary supplements due to its many documented health benefits, including anxiety, high blood pressure, depression, bipolar disorder, panic disorders, and sleep disorders. Inositol is also used to support cognitive health and improve mental performances. 

Rutaecarpine is not something you would expect to see in a sleep aid supplement. However, we can understand why it was added in this formulation, especially for coffee lovers. 

Rutaecarpine is obtained from Evodia Rutaecarpa (a plant originating from China and Korea) and will help eliminate caffeine from the body much faster than usual.

The plant extract works by neutralizing the caffeine, limiting the exposure, and then facilitating its excretion from the body. As a consequence, users will fall asleep faster.

Melatonin is one of the most effective sleep aids and a crucial ingredient in this type of supplement. Melatonin is the body’s own sleep hormone produced by the pineal gland. It is typically released at night since the pineal gland is “inactive” throughout the day.

When Melatonin is released into the bloodstream, it makes you feel less alert and drowsy. It’s important to note that even being in a brightly-lit room can prevent Melatonin from being produced – even if it’s night time.

Where To Buy Genius Sleep Aid?

The list price for Genius Sleep Aid is $19.95 (20 servings). The supplement is widely available in stores, supermarkets, and online (Amazon, eBay, Vitamin Shoppe, A1 Supplements, etc.). You can also order this supplement directly from The Genius Brand official website.

The company offers a 30-day money-back guarantee. To receive a full refund, the product must be returned in the 30-day window. The Genius Brand will not provide reimbursements for products bought from retailers other than Amazon.

Genius Sleep Aid Review – Pros & Cons


  • The formula contains premium natural ingredients with proven benefits for sleep;
  • Excellent reviews and testimonials;
  • The small dose of Melatonin will limit dependency;
  • It can also be used by vegetarians and vegans.


  • It is a niche product that may not work for everyone;
  • Rutaecarpine hasn’t been proven to work in humans. Instead, we would have liked to see chamomile or lemon balm, two better alternatives to rutaecarpine.

Customer Testimonials

Really wasn’t expecting this to work because I’ve tried it all and have yet to find a natural sleep aid. Reviews looked good, so I decided to give it a go. Little did I know […] Read full review

As a long time user of Lunesta, Ambien, and Tylenol Pm, I was skeptical Genius Sleep Aid would help much. I took 2 capsules, the recommended dosage, and did have […] Read full review

I thought I would give Genius Sleep Aid a try. I suffer from anxiety and know that it doesn’t help my sleep issues. Genius Sleep says that its ingredients help work on relaxation and adrenal fatigue, both of which should help with anxiety. This idea […] Read full review

Genius Sleep Aid Side Effects & Warnings

Genius Sleep Aid includes only natural ingredients that should not cause any significant adverse effects in users. However, this is a sleep aid supplement, and it may cause drowsiness in some people. 

We recommend consulting with a qualified healthcare professional before using this product if you are under 18 or have ANY pre-existing medical condition or if you are taking any prescription medications.

Similar Products

Before we conclude our Symplex F review, let’s take a quick look over several other similar dietary supplements that may represent good alternatives for those who are not convinced by this formulation’s benefits.

Sleep made by OLLY – This unique formula developed by OLLY uses three core ingredients (L-Theanine, Chamomile, and Lemon Balm) to promote restful sleep. The flavored, great-tasting gummies are easier to digest and more pleasant to take than conventional tablets or capsules. One bottle of OLLY Sleep costs $16.49.

Melatonin 12 mg made by Carlyle – This user-favorite sleep supplement costs just $10.58 (120 capsules / 120 servings), which is a great value proposition. The formula contains 12 mg of Melatonin, a naturally produced hormone in the body by the brain’s pineal gland. Melatonin helps regulate your body’s natural clock and is involved in the sleep/wake cycle.

Melatonin made by Natrol – This could be another excellent choice for those who prefer Melatonin-based formulations over more complex products. Melatonin has proven benefits. It helps regulate the sleep/wake cycle, it’s non-habit forming, and it doesn’t cause grogginess in the morning. Furthermore, Natrol is an American company with an excellent reputation and a great customer support department.

Bottom Line

The Genius Brand has overgrown into a reputable company known for making and selling quality nootropics. Genius Sleep Aid is no exception. 

We’ve seen this supplement being “reviewed” and receiving a bad score because “it doesn’t assist/improve cognitive function” or because “the formula isn’t complex enough.” 

Well, Genius Sleep Aid is not a cognitive enhancement nootropic. The formula doesn’t have to be complicated; it has to work. For what it is – a sleep aid – this supplement works excellent, and it’s not just us saying that; thousands of real users were happy with this product.

The formula is simplistic, indeed, but it contains some high-quality ingredients proven to work at supporting restful sleep. L-Glycine, L-Theanine, and Melatonin are all great at promoting sleep. The only ingredient we don’t like here is Rutaecarpine, which hasn’t been proven yet to work in humans.

Overall, Genius Sleep Aid is a reliable sleep aid supplement. For just under $20, it is definitely worth giving it a try.

Frequently Asked Questions

For adults – take two (2) veggie capsules 30 minutes before bedtime. Genius Sleep Aid works best when taken five nights per week with two days off. The company recommends taking the supplement on nights when sleep is especially important.

Based on the testimonials available online, this supplement should work in 20 minutes or less.

The formula includes the following active ingredients: L-Glycine, L-Theanine, Rutaecarpine, Inositol, and Melatonin.

Genius Sleep Aid is not intended for children under 18. Talk with a qualified healthcare professional before using this supplement if you are under 18 or have ANY pre-existing medical conditions or take any prescription medicines.

Genius Sleep Aid reviews on Amazon, as of February 2021, are positive, with 67% of the buyers ranking this supplement with four (4) stars or higher. Out of 6,487 customer reviews, here’s how this sleep aid supplement ranks: 

  • 5 star – 57%
  • 4 star – 10%
  • 3 star – 10%
  • 2 star – 7%
  • 1 star – 17%

The Genius Brand products are made in Atlanta, Georgia.

Yes, the supplement can also be used by vegetarians. The L-Glycine used in this formulation is herbal sourced.


  • Nobuhiro Kawai, Noriaki Sakai, Masashi Okoro, Sachie Karakawa, Yosuke Tsuneyoshi, Noriko Kawasaki, Tomoko Takeda, Makoto Bannai, and Seiji Nishino – The Sleep-Promoting and Hypothermic Effects of Glycine are Mediated by NMDA Receptors in the Suprachiasmatic Nucleus. Published in May 2015. Retrieved on February 4, 2021. [Source]
  • Michael J. Breus – 4 Sleep Benefits of Glycine. Published on February 13, 2019. Retrieved on February 4, 2021. [Source]
  • Gavin Van De Walle – Top 9 Benefits and Uses of Glycine. Retrieved on February 4, 2021. [Source]
  • Su Hyeon Kim, Kyungae Jo, Ki-Bae Hong, Sung-Hee Han, and Hyung Joo Suh – GABA and l-theanine mixture decreases sleep latency and improves NREM sleep. Published on February 1, 2019. Retrieved on February 4, 2021. [Source]
  • Theanine – Retrieved on February 4, 2021. [Source]
  • Seung Ho Lee, Jong-Keun Son, Byeong Seon Jeong, Tae-Cheon Jeong, Hyeon Wook Chang, Eung-Seok Lee, and Yangdong Jang – Progress in the Studies on Rutaecarpine. Published on February 6, 2008. Retrieved on February 4, 2021. [Source]
  • Caffeine Cleanse Aid: Rutaecarpine – Retrieved on February 4, 2021. [Source]
  • Rebecca B. Costello, Cynthia V. Lentino, Courtney C. Boyd, Meghan L. O’Connell, Cindy C. Crawford, Meredith L. Sprengel, and Patricia A. Deuster – The effectiveness of Melatonin for promoting healthy sleep: a rapid evidence assessment of the literature. Published on November 7, 2014. Retrieved on February 4, 2021. [Source]
  • Melatonin: What You Need To Know – National Center for Complementary and Integrative Health (NCCIH). Retrieved on February 4, 2021. [Source]
  • Melatonin for Sleep: Does It Work? – Johns Hopkins Medicine. Retrieved on February 4, 2021. [Source]
  • The Genius Brand official website. Retrieved on February 4, 2021. [Source]

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